Hook
Hook Analysis
See whether the opening communicates a clear reason to stop and pay attention.
AI creative analysis
Know what's weakening your ad before you spend more testing it.
Upload your Meta, TikTok or ecommerce creative and get actionable feedback on your hook, offer, CTA, messaging and landing-page alignment.
1 free analysis · No credit card required
- Your ads stay private
- Secure payments by Stripe
- Independent Australian business
Analyze your creative
Upload an ad and see what you could test next.
The report
See exactly what you get back
This is a real CreativeDoctor report, shown for a fictional brand. Yours has the same structure, written about your own ad.
creativedoctor.app/analysis/…
ExampleDriftwell
Sponsored
Introducing the Driftwell Mask. Premium memory foam, 100% blackout… Now 50% off!
DRIFTWELL50%
OFF
OFF
FoamBlackoutAdjustWeighted
driftwell.example
Shop NowCreative report
Driftwell Weighted Sleep Mask
Meta · Purchase · Cold audience · $39
Top opportunities
- 1
Ad promises 50% off, landing page shows full price
Show the discount above the fold on the product page (strikethrough price or banner), or remove the discount claim from the ad until the page matches.
- 2
Opening frame is a product shot, not a problem
Test an opening that names the pain directly, e.g. a phone showing 1:47am with the line 'Still awake?' before revealing the mask.
- 3
Features are listed, but the outcome is never stated
Translate each feature into a benefit (e.g. 'Gentle pressure that helps you switch off') and make one clear outcome the headline.
Creative Clarity Score
53/100
Needs attention
This is an AI heuristic based on creative best practices. It does not predict CTR, ROAS, conversions, or sales.
Category scores
- HookMajor opportunity
- Offer clarityReasonable
- Value propositionNeeds attention
- Visual hierarchyReasonable
- CopyNeeds attention
- Call to actionNeeds attention
Read the full example report
Includes new hooks, headlines, ad concepts and a testing plan.
See what's happening inside your creative
CreativeDoctor breaks your ad into the elements that shape how clearly the message comes across.
Offer
Offer Clarity
Identify whether viewers can quickly understand what you're selling and why it matters.
Visual
Visual Hierarchy
Understand where attention is directed and whether important elements compete with each other.
Structure
Hook / Body / CTA
Break down how your message moves from attention to explanation to action.
Message match
Landing-Page Match
Check whether your creative and landing page communicate the same offer, promise and CTA.
Insights
Creative Insights
Turn the analysis into new hooks, angles and experiments worth testing.
Full creative review
Upload an ad. Get a structured creative breakdown.
CreativeDoctor reviews the major elements of your creative and turns them into clear observations and testing ideas.
- Review hook, offer and CTA
- Identify clarity problems
- Find potential message gaps
Creative Assessment
72/100
AI heuristic. Not a prediction of advertising performance.
Hook
Needs attentionOffer
StrongCTA
ReasonableMessage match
Needs attentionMessage match
Find where your ad and landing page disagree.
- Compare promises and offers
- Check CTA consistency
- Surface pricing or discount mismatches
Example analysis
Ad creative
50% OFF TODAY
Landing page
Driftwell Mask
$59
No visible discount
Add to cart
Potential mismatch · Offer
Your ad advertises a discount that isn't immediately visible on the landing page.
New angles
Turn one creative into multiple ideas worth testing.
- Alternative hooks
- New creative angles
- Different customer pain points
- Alternative CTAs
Original ad
Introducing the FlexDesk
Pain angle
“Still adjusting your desk every hour?”
Proof angle
“We timed 50 desk switches. Here’s the fastest.”
Transformation angle
“From back-ache Mondays to standing meetings.”
Example analysis
Testing plan
Turn recommendations into your next creative test.
- Keep what already communicates clearly
- Test one meaningful change at a time
- Keep a history of previous analyses
Control
Original creative
Test A
New hook
Test B
New offer angle
Test C
Alternative CTA
Testing recommendations are hypotheses, not guaranteed performance improvements.
From vague feedback to something you can actually test
Before
Typical feedback
“Your hook could be stronger.”
True, maybe. But what exactly should you change, and what should you test first?
CreativeDoctor
- Potential issue
- The opening describes the product before explaining the customer's problem.
- Suggested experiment
- Lead with the problem first, then reveal the product.
- Example hook
- “Still adjusting your desk every hour?”
One creative. Three steps.
- 01
Upload
Upload your ad and optionally add its landing page.
- 02
Analyze
CreativeDoctor reviews the message and creative structure.
- 03
Test
Get specific hooks, creative concepts and testing recommendations.
Creative review without the messy workflow
| Criteria | CreativeDoctor | Manual review | Spreadsheet / notes | Hiring a strategist |
|---|---|---|---|---|
| Time to first analysis | Minutes | Depends on your time | Depends on your process | Depends on availability |
| Creative structure review | Included | Manual | Manual | Included |
| Landing-page comparison | Included | Manual | Manual | Varies |
| Alternative hooks | 5 per report | Manual | Not automatic | Varies |
| Saved history | Automatic | Not automatic | Manual | Varies |
| Repeatability | Same framework each time | Varies by reviewer | Depends on template | Varies |
| Cost per analysis | From $0.33–$0.76 at full usage | Your time | Your time | Varies |
A good strategist brings context and judgment no tool replaces. CreativeDoctor makes routine creative reviews faster and more consistent.
Everything you get from one analysis
Straight from the example report: ideas written for the ad you upload, ready to brief or test.
pain angle
“It's 1:47am. You've been 'trying to sleep' for two hours.”
curiosity angle
“Why a little weight on your eyes helps some people switch off faster”
transformation angle
“From scrolling at 2am to asleep before the podcast ends”
New hooks
5 opening lines, each from a different angle
- The mask that helps you switch off
- Fall asleep in the dark, not in the scroll
- Blackout + gentle weight for restless nights
Try it tonightSleep better tonightGet your mask
Headlines & calls to action
Rewritten copy that keeps your claims
Test A
Current creative (control)
Test B
Same image with a pain-led headline: 'Still awake at 1am?'
Test C
Concept 1: 'The 1am scroll' UGC video
A testing plan
What to test first, and what to watch
Example report for a fictional brand. Test ideas are hypotheses, not guaranteed results.
Built for people who test creative constantly
Ecommerce brands
Check a new product ad before you put budget behind it.
- Review new product ads
- Compare creative messaging
- Build new test ideas
Performance marketers
Get a consistent second opinion on every creative, fast.
- Speed up creative analysis
- Develop testing angles
- Keep analysis history
Creative agencies
Turn client creatives into clear feedback and briefs.
- Review more client creatives
- Turn findings into briefs
- Create repeatable workflows
Who's behind it
A small, independent Australian business.
CreativeDoctor is built and run by Bentley Vu in the Australian Capital Territory. There's no faceless support queue: questions, feedback and refund requests come straight to me.
[email protected]
Australian Capital Territory, Australia
Your ads stay private
Creatives are stored privately in your account, never made public, and you can delete any report and its files at any time.
Never used to train AI
Your creatives and reports are used only to generate your report. We don't train AI models on them.
Honest by design
Scores are heuristics based on creative best practice. We never promise ROAS, CTR or sales, and we say so in every report.
Safe, flexible billing
Payments are handled by Stripe. Cancel anytime from the billing portal and keep access until your period ends.
Start with your first analysis free.
No credit card required. Plans from $19/month when you're ready for more.
- 1 complete analysis, free
- Monthly or annual plans
- Cancel anytime from the billing portal
- Secure billing through Stripe
Questions
What can CreativeDoctor analyze?
Static image ads and short video ads, plus your ad copy and landing page. It reviews the hook, offer, CTA, visual hierarchy, copy, audience fit, pain point, objections and ad-to-page message match.
Does CreativeDoctor predict ROAS?
No. It gives a creative assessment and testing hypotheses based on best practices. It can't predict or guarantee CTR, ROAS, conversions or sales.
What counts as an analysis?
One creative successfully processed into a report. If an analysis fails on our side, it isn't counted.
Can I analyze Meta and TikTok ads?
Yes. Choose the platform when you upload so the feedback reflects where the ad will run. Instagram and other placements work too.
Can I include my landing page?
Yes. Paste the URL and CreativeDoctor reads the page's visible text to compare offer, price, promise and CTA. If a page can't be read, you can describe the product instead.
Does it work with videos?
Yes, MP4 or MOV up to 60 seconds. Key frames are extracted in your browser and analyzed. Audio isn't analyzed yet, so paste your voiceover script into the ad copy.
What happens to uploaded creatives?
They're stored privately in your account, used only to generate your report, and never made public. You can delete any report and its files at any time.
Can I cancel anytime?
Yes. Cancel from the billing portal. Your plan won't renew, you keep access until the end of the paid period, and your reports stay in your account.
Turn your next ad into a smarter creative test.
Upload your creative, understand the message, and get specific ideas for what to test next.
Analyze My First Ad1 analysis free · No credit card required